Ever wonder how those sites create a link that will download an appointment to your Outlook calendar? Well if so, here is a somewhat quick and
dirty method to do it.
1. Go to your Outlook calendar and create the appointment like you usually would, but choose to save it as a vCalendar Format (*.vcs)
2. Put this saved VCS file on a fileshare or web site so your population can download it.
3. Create a hyperlink where you want to have it "downloadable", like: Microsoft Financial Services Conference: Click to download
Microsoft Financial Services Conference: <a href="http://www.jasonhaley.com/files/finsvc.vcs">Click to download</a>
You could create an asp page that you could send arguments to and create this vcs file on the fly, but I'll leave that as an excercise for the user.